For Australian online stores

We'll take your store to $100K a month in 60 days with Google Ads.

And if we haven't got you there by day 60, we keep working for free until we do.

James Magree explaining the 10% Method
SKEGoogle
★★★★★5.0 Google Reviews

45 reviews · No lock-in contracts

Google Partner badge
Online stores we manage
Who you'll be working with

I'm James Magree, and I run Leed Agency.

Google Ads is the only advertising we run for clients. We don't touch Meta or TikTok, so your Meta stays exactly as it is.

We look after 88 businesses at the moment and about half of them are online stores, in fashion, baby clothing, jewellery, skincare and supplements. I've never asked a client to sign a contract. Everyone's month to month, and my biggest accounts have been with me for over a year.

$600K+Monthly ad spend managed
$6M+Monthly revenue across accounts
0Lock-in contracts
James Magree, founder of Leed Agency
James MagreeFounder, Google Ads
Google Partner badgeShopify Partner badge

Online stores we manage, right now.

Every number is a real store's best month, screenshotted straight from its Google Ads dashboard. Industries only, no names.

Google Ads dashboard: $32K cost, $867K sales
Women's fashion label / Feb 2026

$866,787 revenue in one month

$866.8K in online sales from $32K in ad spend.

27.1x return on ad spend
Google Ads dashboard: $84.5K cost, $810K sales
Baby & kids clothing / Nov 2025

$810,158 revenue in one month

$810.2K in online sales from $84.5K in ad spend.

9.6x return on ad spend
Google Ads dashboard: $3.6K cost, $170K sales
Fashion label / Nov 2025

$170,001 revenue in one month

$170K in online sales from just $3.6K in ad spend.

46.9x return on ad spend
Google Ads dashboard: NZ$6K cost, NZ$178K sales
Orthopaedic beds, NZ / May 2026

NZ$178,051 revenue in one month

NZ$178K in online sales from NZ$6K in ad spend.

29.6x return on ad spend
Google Ads dashboard: $30.9K cost, $126K sales
Peptide company / Sep 2026

$126,276 revenue in one month

$126.3K in online sales from $30.9K in ad spend.

4.1x return on ad spend
Google Ads dashboard: $4.9K cost, $86.8K sales
Sparkling water & CO2 / Dec 2025

$86,828 revenue in one month

$86.8K in online sales from $4.9K in ad spend.

17.7x return on ad spend

Sound familiar?

Most stores we speak to are in one of two spots. Either way, one channel is holding up the whole business, and there's no clear path to $100K a month.

Situation 01

The whole store runs on Meta.

It got you here and it's done a good job. But when Meta has a bad week, you have a bad week. Costs go up, a winning ad stops working, or the account gets restricted and nobody can tell you why, and the sales stop the same day.

Situation 02

You're paying an agency retainer on top of ad spend.

A lot of the time the fee is higher than what's going into the ads, the account's on automatic settings, and you're locked into a contract. When margins are tight, that fee comes straight out of them.

The money on the table

Meta creates the demand. Google catches it.

Plenty of people who see your Meta ads search your product or brand on Google a few days later. If you're not there, whoever is showing up gets the sale you paid Meta to create. You keep Meta exactly as it is, and we add Google next to it.

01

Work backwards from your target.

Most owners pick an ad budget that feels safe that month. We start from the revenue you want and put about 10% of it back into marketing, so you always know what to spend and why.

02

Four campaigns, each with one job.

Most accounts we take over have one automatic campaign switched on and nobody watching it. We build four.

New customersPeople searching for what you sell who've never heard of you.
RetargetingBrings back people who visited and left without buying.
Performance MaxYour products across Shopping, Search, YouTube and Gmail.
Demand GenYour brand in front of people like your best customers.
03

Run with you, not for you.

The day you start, you're in a WhatsApp group with James and the team. Ask a question, get an answer.

UpdatesEvery week or fortnight, whichever suits you.
BudgetMoves up each month in line with revenue, using the same 10% rule.
ContractsNone, ever. If you're not happy, you can leave that month.
Google5.0★★★★★45 reviews

What clients say about the ads.

J
James MillerGoogle review
Google
★★★★★

James has been second to none. I went through the motions with plenty of agencies for google ads and generating leads, none compared to James. If you want someone who is real and completely honest, leed agency is the go.

J
Jack DoyleGoogle review
Google
★★★★★

James has helped me with 2 business's and done an outstanding job great return on ad spend, very honest guy super helpful

C
Chris GraehlertGoogle review
Google
★★★★★

James is awesome at what he does, highly recommend him to boost your Google presence and optimise your marketing campaigns. We have consistently been on the up and up since we started working with him.

Y
YoussefGoogle review
Google
★★★★★

The quality of leads has skyrocketed, and they're always on point with any questions or suggestions… His expertise, knowledge, and proactive approach, along with a strategic focus on Google Ads… have undoubtedly contributed to our success.

G
Gavin BrooksGoogle review
Google
★★★★★

James at Leed Agency is a Google Ads expert! After working with him, our ad campaigns have never performed better. He knows exactly how to target the right audience, optimize for conversions, and maximize our ad spend.

R
Reuben NeilanGoogle review
Google
★★★★★

Really easy to work with and made the changes I requested super quick, website looks great and ads are getting leads through for cheap, thanks James & Bailey appreciate all your help

Before you apply.

Who this isn't for
✕Brand-new stores that aren't making consistent sales yet.
✕Owners who won't increase ad spend as revenue grows. The method can't work, and we can't guarantee the result.
✕Owners who want to approve every change before it goes live. We'd be too slow to hit 60 days.
"I've tried Google before and it didn't work."−

When we open those accounts, it's nearly always one automatic campaign with a small budget and no plan behind it. That tells you very little about what Google can do for your store.

That's the reason there are no contracts. We have to earn next month's invoice every month.

Month one is about getting data in and cutting whatever's wasting money. Month two is where we scale what's working.

You stop paying our fee and we keep working on your account until you are.

No. Keep everything you're doing on Meta exactly as it is. We add Google next to it.

See if your store is a fit.

A few quick questions so James can look at your store before you talk. If it's a fit, he'll open Google Ads on a call and show you what he'd build. If it's not, he'll tell you.

→Live in a WhatsApp group with James and the team
→$100K a month in 60 days, or we work for free until you are
→No lock-in contract, ever
Roughly what does the store do a month?
Where do most sales come from now?
Happy to grow ad spend as revenue grows?
Goes straight to James.
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