The numbers
- 13 leads since September
- $62 cost per lead
- $814 cost per lead before us
- $696 monthly budget
The brief
Matrix Cleaning had already tried Google Ads. An office cleaning campaign spent $814 and brought in a single lead. They needed it to actually work.
What we ran
We rebuilt it from scratch: a focused Search campaign around the strata, commercial and residential work Matrix wants, with proper conversion tracking.
The result
Since we took over in September 2026, the account has brought in 13 leads at $62.42 each, on a budget of about $696 a month.
Why it worked
Same budget, different strategy. Clear service targeting and real tracking turned a campaign that wasted money into one that brings in work.
See the live site: matrixcleaning.com.au
